Do You Find it Hard to Explain What You Do Without SoundingLike Everyone Else?

Attract the Clients You Want and Uncover What Makes Your Business Valuable and Unique 

Fix confusing messaging

Get a clear & effective marketing plan

Build visibility and growth

Trusted by businesses, publications, agencies, and marketing leaders

Why work with me?
Watch this:

You’re Not Bad at Marketing. You’re Just Too Close to Your own Expertise

Does this sound familiar?

  • You struggle to explain what you do and why you’re different
  • You’ve spent embarrassing amounts of money with “marketing experts,” yet you still don’t have clarity on how to promote your brand
  • Your messaging sounds generic
  • Your marketing feels scattered, inconsistent, or confusing
  • You have valuable stories, strengths, and wins buried inside your business—but you need help to showcase them
  • You’ve had some success, but growth is stalling

Our Best Work Starts in the Interview, Before The Writing Begins

You Need Someone Who’s Trained to Find Out What Makes
You and Your Business One in a Million

Award-winning former journalist and news reporter with thousands of published articles 

Highly skilled at interviewing, and developing business copy that reflects your unique brand

Over 30 years of experience in news and magazine feature writing, direct response, ad writing, and business copy.

Do you ever feel like you have something
to say but don’t know how to say it?

Do you struggle with feeling like you want your marketing to reflect your unique voice so you can connect and make a bigger impact?

Most business owners have gifts and talents they’re not even aware of, and it’s my job to help them bring that out. As a former journalist, current magazine feature writer, and business copywriter, I’ve been interviewing people from all walks of life for decades. I’m a naturally curious person and find most people fascinating. 

As a Former Journalist, I’ve Spent My Career Listening Carefully, Asking Better Questions, and Finding the Stories Others Miss

I do the same thing for the expert-led businesses I work with today. Most business owners are exceptional at what they do, but they’re too close to their own expertise to see what makes them different—or explain it in a way that attracts the right clients.

Being a marketing strategist and copywriter is a lot like archaeology: I help you uncover the hidden treasure within your business—the overlooked strengths and stories you’ve taken for granted—so you get the clarity you’ve been searching for.

If you’ve tried everything and your marketing still makes little sense—let’s talk about a clearer path forward.

What Clients are Saying

"It's always even better than I imagined..."

"Christy has done copywriting work for me on multiple occasions. When she submits the work to me, it's always even better than I imagined. I love working with her because I know I can count on her to do a thoughtful, thorough, and fabulous job!"

LIZ MOORE
President and Founder of Liz Moore & Associates

"Christy makes my job so much easier..."

I have worked with Christy for the past several years. She’s helped with writing for editorials based on client input. She makes things easy for me by working with my clients during the editing process, making sure they’re happy with everything, all while staying on schedule and communicating professionally and thoroughly.  

Christy makes my job so much easier and I love that everyone is pleased when the project is completed—a hard thing to do given the diverse input she receives.  It’s hard to explain how much I appreciate the work she does!

MELIA WILKINSON
Digital Ad Manager, Premier Media Group

"... such a joy to work with!"

Christy Pessemier is an exceptional freelance writer and a true expert in her field. She can take complex concepts and ideas, distill them down into clear, concise language, and craft powerful messages that create impact.

If you have writing needs, hate copywriting and want to save yourself a ton of time and effort, hire Christy Today! She is such a joy to work with!

BILL MASON
Founder of Rocket Fuel Coach

"She understood my business..."

As a Spanish speaker, I was having a hard time gathering content for my website. I hired Christy and let me tell you it was the best decision! She understood my business concept, my values, my emotions, and made the whole process really easy for me by constantly communicating. She’s always very friendly, and she delivered all of my projects on time. Thanks, Christy!

KIMBERLY ZORILLA
Owner of Kilos Cleaning Experts

"I highly recommend her."

Christy wrote all the content for our website SunshineMovers.com. She not only did an amazing job but also was great to work with. She put in time listening to what we needed as well as spent time researching for the articles she wrote. I highly recommend her. She also makes sure the articles are SEO-friendly which explains why our website comes up at the top of the first page of google.

BLAKE FITZPATRICK
Sunshine Movers

“We have used many writers in the past and basically would end up rewriting…”

When I say that Christy went above the call of duty to research the issues she was writing about and present the information in a clear and concise format, I mean it wholeheartedly. Christy's work was impeccable. We have used many writers in the past and basically would end up rewriting and/or editing everything they wrote. This was not the case with Christy's work AT ALL.

ALYSON BATTAGLIA
Legler Murphy & Battaglia

"...an integral part of my business "

I hired Christy Pessemier to write the copy for my website and am very happy with her process and the results. In fact, my satisfaction led to me giving her another opportunity to help me in other areas of my business. Now, Christy helps me by writing my listing descriptions and listing blog posts, and she's become an integral part of my business.

Christy's writing helps me execute my proven home-selling system and gives me extra time to do the things I love with the people I love. I highly recommend Christy Pessemier and her writing services to any business owner or professional.

JEFF TWIGG
Real Estate Agent

"...a life and time saver."

Hiring Christy was a life and time saver! She is gifted in interviewing your needs, listening to what you are trying to communicate, and then producing EXACTLY what you want. My workload is like treading water and she is definitely the LIFE PRESERVER.

KEVIN BOZEMAN
CEO of Relationship Avenues

"...a way with words."

Christy Pessemier helped me with copywriting and editing for multiple projects, as well as various pages for my website and other necessary marketing and promotional content. She wrote an advertorial for a regional magazine featuring me and my business. After finalizing the article and content, she communicated with the editor to make sure the design was eye-catching to the reader. Christy also reworked my bio to sound more engaging, highlight my strengths, and better reflect my voice. As a business broker and the owner of Hallmark Business Brokers in Sarasota, Florida, I found her guidance invaluable in showing me how to articulate what I do. She helped me find the right words to show the value I bring to people searching online for a business to buy.

DANE DESANTIS

"...she was WONDERFUL."

I was having trouble writing 30 second commercials to promote my business. I was referred to Christy and she was WONDERFUL! She spent the time to understand me and my company. Her commercials were easy for me to say and was exactly what I wanted to convey. I highly recommend her.

ANNE SWARTZ
Funeral Pre-Planner

"...she was exactly the partner we'd been needing."

We met Christy when she first visited our store as a shopper and quickly realized she was exactly the partner we'd been needing. She was approachable, easy to talk to, and immediately understood the challenges we were facing as a growing small business. Christy guided us through a thoughtful process that helped us clarify who we are as a brand and the customers we want to serve. She took what felt overwhelming and turned it into clear messaging that put our ideal customers at the center.

Since working with Christy, we've built a strong brand foundation, feel much more confident in our marketing, and have seen stronger customer connections, more referrals, and increased sales. We highly recommend Christy to any small business looking to clarify its message, grow with confidence, and better serve its customers. She gave us the tools to move forward—and the results are already speaking for themselves.

Katelyn Peretti & Lauren Llewellyn
Co-Founders, Erma Jean Boutique, Richmond, Virginia

Erma Jean thumbnail for CPessemier testimonial

Packages & Product Offerings 

One Hour Coaching Strategy Call

over Zoom

Foundational Marketing Package

includes Branding & Messaging Session & Home Page Wireframe

One-Day VIP Marketing Strategy

in person, or over Zoom

Hear From Happy Clients:

Lauren & Katelyn, Owners & Founders of Erma Jean Clothing Studio

Linda Caruthers, Long-Term Care Professional Pink Chair Project RVA

Kevin May, Executive Business Coach Business Actuators

Shannon Adee, Founder of Spark Solutions Digital Marketing Agency

Bill Mason, Executive Coach & Founder of Rocket Fuel Coach

Bill Figaro, Owner of The Pocket CFO USA

Three Steps
to a Stronger Brand Voice

1. BOOK YOUR CALL

We’ll discuss your business goals and challenges.

2. DEFINE YOUR VOICE

We’ll get back to the soul of your business, while mapping out a plan to better connect with your audience, across many marketing platforms. 

3. IMPLEMENT AND GROW

Launch your copy and marketing strategy, start seeing increased engagement and profitability—and have fun in the process!

Don’t Follow The Crowd.Transform your marketing by getting clarity and direction with your branding, messaging, and how you engage with your audience.

Create deeper client relationships that last

Find the missing links in your marketing strategy (I'll show you how to fix them)

Increase your joy and profitability as a business owner

Show your audience why you're uniquely qualified to solve their problems

Speak in conversational language that sounds like you, not cut-and-pasted AI

​ Finally, enjoy a marketing approach that’s genuine and effective

Let’s Get Started on Your Project!

Struggling to explain what makes you different? I ask the right questions, so your expertise sells itself, and your ideal clients finally get it.

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